Gradients and lowered opacities yield the orange center piece. Would create a cool logo

Wave by Martin Ezman

This is a very simplistic but yet effective logo. I love how geometric and straight it is. The designer did a great job making it simple and yet still easy to read the word WAVE. The fact that the A and the V tie into each other is eye catching because it

Words as Images

the letters "v" and "a" resemble the arrows on the elevator controls. Words as Images Creative illustrations by New York based artist Ji Lee show the meaning of different words.

Hippo logo design by Gert van Duinen

Dribbble - Hippo Logo Designer s Logo Design emblem mark symbol by Gert van Duinen

Trademark “M. Falletti, Annemasse (Haute-Savoie)”

Trademark “M. Falletti, Annemasse (Haute-Savoie)” from Trademarks; Creation, Psychology and Perception by Casper J. Werkman, The author considers this to be an example of ‘motifs in trademarks.