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It seems like packaging design should be fairly simple, but there seem to be quite a few people in the business who don't seem to get the basics. This list of packaging and labeling fails illustrates the importance of the phrase “measure twice, cut once.”

It seems like packaging design should be fairly simple, but there seem to be quite a few people in the business who don't seem to get the basics. This list of packaging and labeling fails illustrates the importance of the phrase “measure twice, cut once.